Jetour T2 Launch

How we positioned Jetour T2 as the smartest SUV choice on the market — through auto creators and publications that made the launch impossible to miss.

Making the case for the perfect SUV

Jetour T2’s launch needed to cut through a crowded auto market. We positioned the car as the perfect SUV one can have at the lowest price, while spotlighting its key features to build genuine consideration among buyers.

SERVICE: Influencer Marketing

Auto-blogger reviews, lifestyle test-drives, and publication features
We partnered with leading influencers, auto-bloggers, and car publications to showcase the Jetour T2 in real driving contexts — combining feature breakdowns with aspirational lifestyle content.

Campaign executed across Instagram, Facebook, TikTok, and YouTube.

9 influencers and auto-bloggers, 9 publications and car pages — one unified push that made Jetour T2 the SUV everyone was talking about.

The results
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